For residential service and repair
The AC quits in July, the furnace quits in January, and the phone rings more than two people can answer.
Service calls come in bunches: the first hot week, the first hard freeze, the Monday after a storm. They come while your techs are on jobs and every line is already busy. The homeowner who reaches voicemail calls the next company. Farwatch calls them back inside a minute, finds out whether it is an emergency today or a tune-up for next month, and books the ready ones into your calendar.
Calls missed in peak periods (our assumption)
35%
Benchmark average job (our assumption)
$600
Benchmark close rate (our assumption)
50%
Our service-and-repair benchmark assumes 35 percent of calls missed in peak periods, a $600 average ticket and a 50 percent close rate. It is the lowest ticket of the four and by far the highest volume, so the arithmetic is about count: a $3 million service company on those numbers misses roughly 145 calls a month, and one recovered service call a week covers the month. These are our assumptions, and every one of them is editable.
Your number, not an average.
Most of your work
Annual revenue
$3M
Our service and repair benchmark: 35% of calls missed in peak periods, $600 average job, 50% close. Our assumption, and editable on your own numbers.
Lost to missed calls, every month
$43,750
About 146 missed leads a month. Recovering them means roughly 44 more appointments, worth about $26,400. One month of that work covers 11 months of the service.
How one missed call plays out.
01
A homeowner calls at ten to five. Nobody is free.
Both of your people are on a call and the on-call tech is in an attic. Your phone system tells Farwatch the call was missed. Sixty seconds later the agent calls back, introduces itself as calling from your company on a recorded line, and asks what is going on.
02
It sorts the emergency from the shopper.
No air conditioning with a newborn in the house is an emergency and a decision maker. A homeowner asking about a tune-up in spring is a shopper. The agent asks what your office would ask: what happened, since when, is anyone home, do you own the place or rent it.
03
The emergency gets the first open slot. The shopper gets a follow-up. You get a text.
Hot leads receive your booking link by text and your office is alerted at once. Warm leads get a five-touch sequence. Everything lands in your CRM, whatever you run.
What owners ask first about service and repair.
We are pretty good at following up on missed calls.
When things are calm, yes. The question is the first 95-degree Tuesday: four calls at once, every tech on a job, the office on the other line. Those are the days this pays for itself. It handles the overflow you physically cannot reach; it does not replace what your office does.
More answers on the pricing page.
Hear it call a service and repair lead.
A call to walk through your numbers, then the agent calls you the way it would call a customer you missed. Live in 48 to 72 hours if it makes sense.
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